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What is Webcasting?
A webcast uses streaming media technology to take a single
content source and distribute it to many simultaneous
listeners/viewers. Essentially, webcasting is “broadcasting”
over the Internet. Web casting is used to conduct live meeting
or presentation over the internet
Applications
Webcasting is used extensively in the commercial sector for
investor relations presentations (such as Annual General
Meetings), in E-learning (to transmit seminars), and for related
communications activities, product launch .
General Applications
• Press conferences / briefings
• Corporate Meeting
• On-line interactive training
• CEO's address
• Product Launches
• promos
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